Publicity Tip #26 When do you pay for marketing as opposed to riding the coat-tales of free publicity? The free publicity options available to authors sound like the best way to go to spread word about your new book. However,… Read More ›
publicity
Never Say Never
Publicity Tip #24 Knowing Your Rights~ Rumor has it that self-published books cannot be sold on the shelves of big name book stores or bought by libraries. This is a lie. Whether you self-publish with a print-on-demand distributor or a… Read More ›
Square Up in Style
Publicity Tip #23 Don’t limit your in-person sales to “cash only.” Have you seen or heard of SQUARE UP? It’s that tiny white square that small business owners use on hand-held devices like cell phones and tablets. It allows customers… Read More ›
Raising Eyebrows & Author Awareness
Writerly Rant #23 Forget the Noise by Mikael Carlson, Author. It’s been a while since I have had the opportunity to rant. After enjoying my holidays, I went straight to getting the sequel to my first novel ready for my… Read More ›
Managing Mayhem
Publicity Tip #22 Raffles & Giveaways the Fair & Easy Way ~ Goodreads is well-known for its capacity to help authors organize book giveaways. But what about other social media sites you work with, your own blog, or a guest… Read More ›
Don’t Cover Me Up!
Publicity Tip #21 Guidelines for Cover Creation ~ A cover needs to: 1) Draw the eye from a distance: Primary colors and recognizable shapes are very useful here. 2) Convey a sense of what the story is about: Make the… Read More ›
Practical Application
Publicity Tip #20 A Case Study For Kickstarter ~ I first mentioned Kickstarter in Publicity Tip #4 when I let everyone know about the book version CrowdScribed. But CrowdScribed works on a slightly different platform than Kickstarter and I want… Read More ›
“I Get By With A Little Help From My Friends”
Publicity Tip #19 ~ You don’t have to go it alone. Many writers are introverts – it goes with the territory: working alone, typing away, hitting the delete button, thinking, typing some more. Then, when we’re published, we’re told if… Read More ›
The Canadian Literary Scene
Publicity Tip #18 Know thy market well… In a recent conversation with Literary Agent Sam Hiyate of The Rights Factory, I learned a lot about the Canadian Book market. The DL – if you’re a genre writer you will be… Read More ›
Tweet This!
Publicity Tip #17 ~ Arm your twitter account not only with connections you like, but with ones you need. Join The Manuscript Wish List: #MSWL This is a site dedicated to bringing authors up-to-date information about which publishers are currently… Read More ›
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