Publicity Tip #31 What Part Do Your Public Appearances Play? Having a book launch party and signing a few books at your local books store should not be the end of your public appearances. It’s quite the opposite in fact… Read More ›
Publicity
Author Platforms & Portfolios Pt. 2
Publicity Tip #30 How Your Genre or Niche Market Plays a Part~ One of the most important facets about platform building is understanding your target audience. If you’ve read an earlier Writerly Rant of mine, you’ll know that “everyone will… Read More ›
Author Platforms & Portfolios Pt. 1
Publicity Tip #29 Do You Need An Author Platform? ~ Whether you’ve been researching the industry for a while or just started you’ve likely come across the idea of Author Branding and an Author Platform and you’re wondering if this… Read More ›
Social Media – The Organization Channel
Publicity Tip #28 Is Hootsuite Right For You? Okay, so you’re either ready to dive into this crazy world of publicizing through social media or you’ve already started and you’re finding it difficult or frustrating to go to each site… Read More ›
Stand on Your Own 2 Feet
Publicity Tip #27 Website & Email Attribution – How important is it to make the right impression? Many new and emerging authors use ‘free-attribution’ sites for their website domain names or email addresses. While this may be cost-effective, it is… Read More ›
BookBub Insight
Publicity Tip #26 When do you pay for marketing as opposed to riding the coat-tales of free publicity? The free publicity options available to authors sound like the best way to go to spread word about your new book. However,… Read More ›
My Writing Process – Blog Tour
Publicity Tip #25 The Blog Hop – A Virtual Marketing Dance ~ As you may have noticed, this is an unusual post for Monday morning. I’m flipping my editing and publicity tips this week as I’ve been invited to take… Read More ›
Never Say Never
Publicity Tip #24 Knowing Your Rights~ Rumor has it that self-published books cannot be sold on the shelves of big name book stores or bought by libraries. This is a lie. Whether you self-publish with a print-on-demand distributor or a… Read More ›
Square Up in Style
Publicity Tip #23 Don’t limit your in-person sales to “cash only.” Have you seen or heard of SQUARE UP? It’s that tiny white square that small business owners use on hand-held devices like cell phones and tablets. It allows customers… Read More ›
Managing Mayhem
Publicity Tip #22 Raffles & Giveaways the Fair & Easy Way ~ Goodreads is well-known for its capacity to help authors organize book giveaways. But what about other social media sites you work with, your own blog, or a guest… Read More ›